8 Non-Negotiable Elements of SEO

For many of you this will be revisiting the basics. We could all do with a little refresher course on what’s important in SEO now and then. It’s common for SEO clients to pick and choose what they want included in their SEO campaign. Many SEO consultants will, often against their better judgment, agree to [...]

Cloaking 101

cloaking

Cloaking: Nefarious form of Black Hat Of all the various methods of getting a website to show further up in search results, cloaking is the one  that’s pretty much unanimously regarded as ‘Black Hat.’ There are some pertinent reasons why this is so. But first, what exactly is cloaking? Here’s Google’s definition: Cloaking refers to [...]

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