Just recently we’ve seen a number of new applications appear on the web to help online business, and in particular bloggers.

In my last couple of posts you heard about how important it is to track your web stats, and a few carefully considered suggestions from me. I promised to let you know about a new tracking program I just discovered called GoingUp. Well, the verdict’s in: I LOVE IT! Trust me, you should try this one. I’m using the free version which tells me just about everything I want to know about where my traffic is coming from, how much, and what they look at when they arrive at my blog. Heck, this free program even has heat maps, which as you know can be vital to successful online marketing.

Now the next tool is going to please you if you’ve ever wanted to post some information in PDF form on your blog or website. This absolutely beautiful little gadget from Issuu not only does the job efficiently, it makes your web page look so impressive. You can see it in action here in my copywriting secrets post on my other blog. I’m sure you’ll want to start using Issuu yourself right away, and when you’ve seen for yourself how great it is, please go and vote for it in the SXSW awards.

Many bloggers are getting a bit jaded about commenting because so many blog owners don’t realize that they’re depriving commenters from that all-important link goody by not changing WordPress’s default no-follow arrangement. If you’d like to encourage your visitors to leave comments (you should-they’re the life-blood of a blog), then check out the several so-called link-love plugins offered for WordPress users. I use Lucia’s Linky Love do-follow plugin. Don’t forget to adjust the plugin settings to give link goodness after a certain number of visits–3 seems to be optimal.

Well, I think that should be enough to be going on with for now. Please remember to comment (yes, you’ll get link goodness), and I’d also really appreciate a stumble. Thanks.