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Many webmasters spend a great deal of their time looking for fast and under-the-radar tactics for getting their websites to rank highly. Let me tell you why this strategy so often results in abject failure, and suggest what you can do about it. Simple SEO Facts It’s been said to death, but here it is [...]
Cloaking is a Nefarious form of Black Hat Of all the various methods of getting a website to show further up in search results, cloaking is the one that’s pretty much unanimously regarded as ‘Blackhat.’ There are some pertinent reasons why this is so. Personally it sticks in my throat to call it SEO because [...]
Fear Settles Over the SEO Industry Reading through other SEOs’ blogs recently, and generally keeping my finger on the pulse of the search marketing world, I have noticed an insidious mantle of fear settling over the entire industry. Even a few died-in-the-wool search professionals are falling prey to this unease. Why? At first it might [...]