So many websites fall tragically short of their true online potential because their owners have no idea about SEO. Worse, many website owners are actually misguided by the people they pay to design a website for them. Unnecessary code makes for slow loading, and elements like Flash and iFrames are disastrous to your SEO ranking. These kinds of Web design elements will not ingratiate you with the search engines.

My experience has proven that it’s far better to go with a simple free CSS template for your website, whether that’s a static template or a WordPress or other type of content management system (CMS) theme, and spend your available money on making sure your site is SEO-compliant instead. This will be money well spent and you can always pay for a dazzling new design later on, if you still think it’s necessary.

Even with the most beautiful site on the web, you won’t be achieving any of your business goals if no-one ever sees your pages. Without good optimization that’s about where you’d stand. Well, actually you’d be standing still.

To the contrary, even simple SEO techniques can produce astounding results. How can you afford not to even try with SEO? Many of the most succesful businesses online got where they are because they took the time to find out about SEO, or paid to have someone to it for them.

The more competitive your niche, the more essential it will be to hire good SEO help.

I’ll add more here as and when I have time. As you will have seen, I’m in the process of a major shakeup myself. For more on my services, leave a message for me on my contact form.