Have You Created Your Squidoo Yet?

October 27, 2006 by Patricia Skinner · Comments
Filed under: SEO blog 

A while back, brilliant Internet marketer and author of several notable books on the subject, Seth Godin, started a new project. His Squidoo site offers members an opportunity to create sites called “Lenses” to showcase any kind of information they like. Read more

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Are we Becoming Virtual Entities?

October 25, 2006 by Patricia Skinner · Comments
Filed under: SEO blog 

I wonder if anyone else has this problem: I’m so used to working virtually that I’ve become reluctant to crawl out of my electronic shell and get on the phone! Heaven forbid actually meet people in person! In sixteen years, I’ve actually met with less than twenty of my clients. My work allows for this.

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Updating Your Website

October 23, 2006 by Patricia Skinner · Comments
Filed under: SEO blog 

Right at the moment, you won’t see many posts from me. I’m bogged down with catching up. This means taking care of …. Read more

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I’m Back!

October 20, 2006 by Patricia Skinner · Comments
Filed under: SEO blog 

You may have noticed that I haven’t posted for a while. Actually I’ve been away on vacation. A comlete break with no Internet connection whatsoever. It was good for my personal life, but not-so-good for business. I’m frantically struggling to catch up, and hope that by next week I’ll be back in my stride.

Where are the hecklers? If you’d like to discuss a subject on here with me, leave a comment and we’ll get into it! :)

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I’m Back!

October 20, 2006 by Patricia Skinner · Comments
Filed under: SEO blog 

You may have noticed that I haven’t posted for a while. Actually I’ve been away on vacation. A comlete break with no Internet connection whatsoever. It was good for my personal life, but not-so-good for business. I’m frantically struggling to catch up, and hope that by next week I’ll be back in my stride.

Where are the hecklers? If you’d like to discuss a subject on here with me, leave a comment and we’ll get into it! :)

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The Latest Google Update

October 5, 2006 by Patricia Skinner · Comments
Filed under: Google Search News 

Google has done it again! Two days ago there was an update. You know I only managed to get onto the first page of a search for my primary keyphrase last week. The latest update has bumped me to the second page. Ho hum. So now I have to go back to work, doing more of what I was doing before (which I was planning to do anyway) in order to reach my goal. How are you doing as a result of the last shake up? Let me know. :) Google Logo

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Linking Strategies

October 2, 2006 by Patricia Skinner · Comments
Filed under: Linking Strategy & Linkbait 

How many backlinks you have is critical to your search engine ranking, particularly as far as Google is concerned. How to get more, and specifically appropriate backlinks is the eternal conundrum for webmasters. Let me state the obvious: you can never have too many backlinks!

A good place to start when you’re drawing up a battle plan to beat your competitors is to find out how many backlinks you have, compared to them. There are a number of websites that will help you do this. SEO Book provides a nifty software application that will enable you to analyze your links from your desktop.

If you prefer to use someone else’s tools, here is a link to Market Leap’s excellent tool. You’ll find loads more if you do a search. The think is to get a good idea of what sort of links you have and how many, and to get a plan for more links. More on that tomorrow! :)

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